Case Studies
Selected projects blending product thinking, strategic storytelling, and experience design.
Darukaa Earth
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Automating LinkedIn Media Outreach with an AI Agent
Design Strategist & AI Agent workflow | Duration: 2 months
Partnered with Darukaa Earth, a sustainable architecture and design studio, to create an AI-powered LinkedIn media agent using n8n.
Ampera Energy
Designing Clarity for Clean Energy SaaS
Design Strategist & UX/UI Designer | Duration: 4 months (Ongoing)
Created a sophisticated visual language and designed user journeys for AmpeX — Ampera’s flagship energy management platform. Focused on contextual conversion funnels and industry-specific engagement patterns.
UST Global
Multi-Sector Enterprise & Product UX
UX Designer → Senior UX Designer | Duration: Jan 2022 – Oct 2024
Dell Technologies: Enterprise UX at Global Scale
Hero MotoCorp: Gamification for Maverik 400cc Launch
UST HealthProof: Data Accuracy in Healthcare UX
Pragati Jobs
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Enablement for India’s Emerging Workforce
Design & Product Manager | Duration: 1.5 years
Led research with 300+ job seekers and 15 employers to design a mobile-first job platform. Created intuitive flows for job discovery, profile creation, and applications — onboarding 5K+ users organically.
Vinyasa Earth
Crafting Experiences Beyond Screens
Experience & Brand Designer | Duration: Ongoing
Designed website, marketing materials, and artist residency experiences for a nature-rooted wellness space. Integrated digital UX with physical, spatial, and emotional touchpoints.